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"Business is slow" is an excuse businesses use to cut expenses in magazine advertising sales. Many companies don't understand that stopping their advertising seriously affects the long and short term health of their business. And neither do many Advertising Sales Reps

! So, they repeat the complaint to their Publishers, convince them this is the state of business, and stop trying to surmount the obstacle when they encounter it.
 

About the recession, Sam Walton, former Wal-Mart CEO and founder, said, "I've thought about it and decided not to participate."

You need proof

You need solid, undisputable reasons to show Prospects why to advertise when business is slow. With real examples from economic downturns from almost every decade since the Great Depression, this Special Report gives you tons of ammunition to help your Customers help themselves.

	See the impact to sales and profits for companies who do and do not advertising during slow times
	Results from 1930s, 1975 and 1991 case studies Advice from experts like BBDO, Harvard Business Review, Pillsbury, Levi Strauss
	Six advertising recommendations to stay alive during slow times and thrive when things pick up

You will benefit it...
 

	You are having trouble overcoming “Business is slow” objection
	You feel it is inevitable you will have no business when business is slow
	You need proof to help show Advertisers how to help their business survive and thrive

Independent reports drive home your point
Order your Special Report now

Special Report: Overcome "Business is Slow" Objections© "Business is slow" is a frequent excuse businesses use not to advertise. What they don't understand is the impact not advertising has on the health of their business. With real examples from economic downturns from almost every decade since the Great Depression, this Special Report gives you tons of ammunition to help your Customers help themselves. Using independent reports helps position you as a consultant, not just a salesman trying to sell ink on paper. Help your Customers thrive, and you will too.

$27 for one copy $197 for 25 copies ($7.88 each, save 70%) $297 for 50 copies (only $5.94 each, save additional 25%) $497 for pdf and unlimited use * Overcome "Business Is Slow" Objections

* PDF version gives you unlimited use in your division.  Otherwise Special Reports may not be reprinted.