Some companies spend a little time explaining their magazine to new
Reps
and then send them into the field. They feel they can't
afford the time to invest in truly training new sales people; they
need sales now. The irony is that these Reps
either take a long
time to become effective or never do. In actuality, you will get
results months faster by taking an additional week at the onset.
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"The training program you created has seen its sixteenth running! Our 'trainees' love it as it puts them on the express track to better sales and earnings."
Gary Henry, HR Director
Miles Media Group
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Here is the first page of the Contents of a program designed for one magazine publisher.