Meet Jenae Menu
Success Stories
“Jenae has been a significant contributor to our six-fold growth.”
Roger Miles
Publisher
Miles Media Group
Publisher
Miles Media Group
$ $ $ $ $
Summer Rawlins, Publisher
HomeSavvy Magazine
HomeSavvy Magazine
$ $ $ $ $
Roger Muselman
CEO
Dynamic Resource Group
CEO
Dynamic Resource Group
$ $ $ $ $
Rob English
Publisher
English Communications
Effective Magazine Advertising Sales Training & Consulting
Case Studies
Regional Consumer Magazine •
Business to Business Magazine
Specialized City Magazine • Real Estate Magazine • New Magazine Launch
Specialized City Magazine • Real Estate Magazine • New Magazine Launch
Business to Business Magazine
Client: Brantwood PublicationsGoals & Obstacles
"We suffered from the pressure to discount as all of our competitors do. We know we have the best publications, but everyone claims they are the best, and we didn't have substantial proof. Discounting prohibits profitability, but I didn't know how to get around it." - Cheryl Morey, Publisher
- Sell without discounting
- Improve profitability
- Increase renewals
Solutions
Sales Training and Coaching
Even before creating additional sales
tools to facilitate sales, we conducted training and ongoing coaching. Improving sales
skills was sufficient to have an immediate impact on sales.
Media Kit & Rate Card Restructure
Created realistic rate structure and renewal strategies to eliminate discounting...
even in this economy. "Being Christian, it is important to be fair and equitable to all our Customers.
Treating each differently by negotiating pricing was not fair and just... even if all our competitors do it. You helped
us walk in the light of goodness."
Marketing Research
Conducted marketing survey to prove their position as the
#1 read and respected magazine in their industry.
Results
Cheryl Morey, Associate Publisher
"Jenae gave me logical and biblical clarity to my issues - and doing business properly is
biblical and Christian. With Jenae's techniques, we’ve been able to increase our sales – even in this down economy. I think it
funny it took a Jew to lead me to be more Christian in my business dealings."
(Note from Jenae: This goes to show that we are all truly One.)
(Note from Jenae: This goes to show that we are all truly One.)
Jeff Morey, Publisher
"I am doing well on my sales (even in this economic recession) -- had my biggest week in the
five years :-) -- and I'm finally having fun. Thanks for enabling me with the right
techniques."
Eliminated discounting, Increased credibility
Marketing research hugely added to credibility and allowed them to continue selling
without discounting even though all
their competitors discount.
Call me now for a free consultation
Jenae Rubin • 954-290-9896
